If you are a full time Blogger and AdSense is your main source of income, you can’t afford to ignore the significance of AdSense optimization. When we speak about AdSense optimization, there are several things, but the main aim is to develop high eCPM and get more Cost per click. Else, in spite of good AdSense CTR, you must not be earn good money. This is somewhat aware about the non-English blog. If you fall in the class of those AdSense publishers, who are receiving huge traffic but AdSense income is still low, it’s time to recognize points which are stated below, and this will certainly help to rise AdSense CPC and general revenue.
Recognise what is AdSense CPC:
CPC is Cost per click, that is, you earn per click is what CPC.
Factors that influence AdSense CPC:
1 Niche: Chief thing first, selecting an exact niche for your blog or website is of greatest important. Cost Per Click or CPC of an ad straight depends upon the theme on which you’re writing your blog. Well! Let me explain one thing now that you’re going to select niche though there are niches that can earn you high CPC. Yes! Here is the category of niches that can propose you large return, I have decided them in declining order of CPC.
2 Content: Remember you must always directly involve with your readers. Your content should be personalised according to your niche so that further readers can read your blogs. Hence decent content will confidently ensure higher AdSense CPC rates. Furthermore, Good content is what search engine loves, therefore more click and more income if your ad is extremely targeted and your traffic is from the nations like U.S.A, U.K. When you do a Keyword research, make sure to use Estimated CPC column.
3 Allow block ads: In Google AdSense you will find Allow block ads. You can go here and see physically how much every ad category is paying you. This will display you diverse ads category that are showing on your website. If you find that any ad group is not paying much then feel free to block that group.
4 Platform: Your blogs are read from diverse platforms like personal computer, laptop, mobile etc. Although CPC is usually not much affected by the platforms on which ads are exposed but you must attempt your best to target as many as readers. You will acquire best of the readers from personal computers and laptop devices.
5 Country: One of the greatest vital factor that can rise CPC is the nation you are targeting. For instance a click on ad from USA would earn upto $2 to $3 and click on the same ad from India would earn only 20 to 30 cents.
6 Text & Image Format: Perhaps I should have clarified this suggestion in the start of the blog. Anyway, you must know to select right format for your ad. It is obvious that three ads can place on a page then select two 336 x 280 – Large Rectangle ads and one 468 x 60 – Banner ad.
7 Placement
8 Keep Experimenting
In the end, I would only say if you follow and implement these 10 tips then you can confidently increase your AdSense income from 30% to 40%. It is totally legal and honest way to rise your earning in lesser time. You can also search for maximum CPC AdSense Keywords and assemble one-two posts around it.
The Author of this article, Arun Mohan is writing articles for Swap Dial and Agrraj Consultancy Services